Massimo Vignelli, the iconic 20th Century corporate identity designer, famously quipped that five good fonts was all that’s needed — Futura, Times New Roman, Helvetica, Bodoni, and Century. That’s it. With those fonts, every piece …

Caraluzzi’s is just like every other grocery store in America. They sell the freshest produce, and stock their shelves with the best name-brand products. The employees are friendly and helpful. They’re close and convenient. …

“See link in bio” always seemed like an unnecessary step. Whenever I come across it in social media I think, hey, doesn’t that make the path to purchase more difficult? I suppose that’s the …

I had an existential fear of the alternate digital reality in 1999. If you recall, that’s the year The Matrix was released. Yes, that dystopian sci-fi thriller featuring Keanu Reaves, where humanity lives in a simulated …

Just about every night, while I’m watching TV or reading in bed, something on her phone will inevitably make my wife giggle. Or crack up, laughing. We share a similar sense of humor, so …

I had just spent the previous four weeks crafting the perfect social media campaign. That’s what I thought it was, at least.  The idea was to raise money for a local entertainment venue with …

Has social media impacted social justice or affected global political movements? It’s a valid question. Evidence suggests it has served as a catalyst for awareness, mobilization, and change. During the Arab Spring in 2011, …

Among my favorite developer acronyms is GUI. It’s fun to say, short, easy to remember, and quickly references the thing a digital designer is most likely to be working on, the Graphical User Interface. …

Carved into the theoretical Mount Rushmore of most horrifying humans would be Adolph Hitler, Osama bin Laden, Genghis Kahn, and… Joseph Kony? While the first three inductees are immortalized in history books, the last …

How Social Media Helps to Mobilize Movements A consequential role of the Legislative Branch is to check the power of the Executive Branch. So, when Congress allows a President to circumvent approved legislation, the …